Pluczenik is a family run third generation diamond business established in 1948 by Isaac Pluczenik and has been a Sightholder of De Beers for 75 years. The company today is run by Chaim Pluczenik and his two sons Tsvi and David. It has grown to be one of the largest diamond companies in the world specialising in buying and selling all diamonds from the cheapest to the rarest and most exceptional stones ever found. The company has large manufacturing factories in Botswana, Namibia, South Africa as well as in Antwerp, and has sales offices across the globe from the USA to China. It is committed to responsible sourcing and fully adopts international best practice. Diamonds from Pluczenik can be tracked back to the origin, and it has the highest code of conduct. It is rated triple A by Kroll the well-known global rating agency.